1. Definitions
1.1. “Service” means the Affitor affiliate marketing platform, including the dashboard, API, tracking infrastructure, and related tools.
1.2. “Advertiser” means a company that creates and manages an affiliate program through Affitor.
1.3. “Partner” means an affiliate, content creator, influencer, or agency that promotes Advertiser products through the Service.
1.4. “Platform Fee” means the fee Affitor charges on Affiliate-Generated Revenue, currently set at 3.5%.
1.5. “Affiliate-Generated Revenue” means the gross sale price of products or services generated from a Partner referral. This figure excludes sales taxes, VAT, and shipping costs, and is calculated prior to the deduction of payment processing fees. Platform Fees and Partner Commissions are calculated based on this figure.
1.6. “Attribution” means the permanent record linking a Partner to a customer they referred. Attribution is established through one or more platform identifiers, which may include a first-party tracking cookie, a hashed email address, a payment processor identifier, or the Advertiser's internal user identifier.
1.7. “Commission” means the payment owed to a Partner for a successful referral, as defined by the Advertiser's program terms.
2. How the Service Works
2.1. Affitor grants the Advertiser a non-exclusive right to access the Service. Advertisers create affiliate programs on Affitor and define their commission structure. Partners apply to join programs and promote Advertiser products using tracked links.
2.2. When a referred visitor takes a qualifying action (click, lead submission, or purchase), Affitor records the attribution and calculates the applicable commission.
2.3. Attribution follows a last-click model with a default 60-day attribution window. Advertisers may configure the window length for their program.
2.4. Commission types are set by the Advertiser and may include cost-per-click (CPC), cost-per-lead (CPL), one-time, recurring, or lifetime commissions.
3. Pricing
3.1. There is no setup fee, no monthly fee, and no minimum commitment. Affitor charges a Platform Fee of 3.5% on Affiliate-Generated Revenue.
3.2. You only pay when Partners generate real, verified revenue. If there is no Affiliate-Generated Revenue, there is no charge.
4. Payments
4.1. Commission Funding. The Advertiser is solely responsible for funding all commissions owed to Partners.
4.2. Standard Platform Fee. The Advertiser agrees to pay a Platform Fee of 3.5% of Affiliate-Generated Revenue.
4.3. Performance Waiver (The “$10K Guarantee”). Affitor shall waive 100% of the Platform Fee until the Advertiser's program generates a cumulative total of $10,000 USD in Affiliate-Generated Revenue.
4.4. Integration Models. Payments are processed via Bill Flow (Invoiced), Affitor Pay (Hosted), or Split Pay (Stripe Connect) as configured in the Advertiser dashboard.
4.5. Hold Period. Partner commissions are subject to a hold period of 7 to 21 days (default is 14 days) to mitigate the risk of refunds and chargebacks. The Advertiser may adjust the hold period within this range from the dashboard.
4.6. Clawbacks. If a customer obtains a refund or initiates a chargeback within 90 days of the original transaction, the associated commission is automatically reversed. If the commission has already been paid out, the reversal will be deducted from the Partner's next payout.
5. Tracking
5.1. Tracking Integrity. The Advertiser is responsible for maintaining the integrity of the Affitor tracking integration and any required payment processor metadata. If the tracking integration is disabled or removed during a period of active Partner traffic, Affitor reserves the right to estimate commissions based on historical performance data and charge the Advertiser accordingly.
5.2. Multi-Identifier Attribution. Affitor uses multiple identifiers to maintain accurate attribution, which may include a first-party tracking cookie, a hashed email address, a payment processor identifier, and the Advertiser's internal user identifier. This approach ensures attribution survives cookie expiration, cross-device browsing, and cases where a customer signs up with one email but pays with another. The specific identifiers and technical methods used may be updated from time to time to improve accuracy and reliability.
5.3. Webhook Processing. When Affitor receives a webhook event from an Advertiser's payment system, we check whether the event matches an existing attribution record. If it matches, we process the event and calculate the commission. If it does not match (meaning the transaction was an organic sale with no Partner involvement), the event is discarded immediately. We do not store, log, or analyze unmatched events. We never see your organic revenue.
6. Data Handling
6.1. Affitor processes only the data necessary for attribution and commission calculation.
What we store: attribution records (permanent, to protect Partner rights), hashed email addresses (never raw emails), transaction amounts, currency, and order identifiers, aggregated device and geographic data (country, region, device type), and Partner account and payment information.
What we do not store: full names or mailing addresses of end customers, raw unhashed email addresses of end customers, credit card or bank account numbers, full IP addresses, or full webhook payloads.
6.2. Data Ownership. Attribution records are maintained by Affitor as a neutral third party to protect the rights of all participants. Neither the Advertiser nor the Partner has the exclusive right to demand deletion of attribution data, as these records serve as the historical basis for commission calculations and dispute resolution.
6.3. Information Visibility. Advertisers can view performance metrics (clicks, signups, revenue) driven by specific Partners. Partners can view the status of their referred commissions. Raw identity data of end customers is not accessible to Partners. Partner relationship data, including Partner profiles, contact details, and performance history, is managed within the platform and is not available for bulk export or migration. This is a privacy measure to protect all participants on the platform.
6.4. For full details on data collection, retention, and your rights, see our Privacy Policy.
7. Fraud Protection and Prohibited Activities
7.1. Affitor prohibits fraudulent transactions, bot traffic, self-referrals, and any attempt to manipulate the attribution system. Partners may not engage in any of the following activities:
- Generating fraudulent traffic through bots, automated scripts, fake clicks, or cookie stuffing.
- Referring themselves or their own accounts to earn commissions.
- Bidding on Advertiser brand keywords in paid search campaigns without the Advertiser's written permission.
- Misrepresenting their relationship with an Advertiser or making false claims about Advertiser products.
- Attempting to manipulate or circumvent the attribution system.
7.2. The Advertiser is not liable for commissions or Platform Fees on transactions that Affitor determines to be fraudulent.
7.3. Violation of these rules may result in forfeiture of all pending commissions and immediate termination of the Partner's account, at Affitor's discretion.
8. Roles and Responsibilities
8.1. Advertiser as Merchant of Record. The Advertiser remains the Merchant of Record for all end-customer transactions and is solely responsible for product fulfillment, refunds, and customer support. Affitor's role is limited to tracking attribution, calculating commissions, and facilitating commission payments between the Advertiser and Partners.
8.2. Brand Guidelines. While Partners are not required to submit content for pre-approval, they must comply with any brand guidelines the Advertiser provides through the platform.
8.3. Partner Compliance. Partners are responsible for complying with applicable laws and regulations in their jurisdiction, including disclosure requirements for affiliate relationships (such as FTC guidelines) and any additional rules set forth in Section 7 of these Terms.
9. Termination
9.1. Voluntary Termination. Either party may terminate their use of the Service with 30 days' written notice to the other party.
9.2. Termination for Cause. Affitor may terminate an account immediately in cases of proven fraud, material breach of these terms, or violation of the prohibited activities described in Section 7.
9.3. After Termination. The Advertiser remains liable for all Platform Fees accrued and commissions generated from referrals occurring prior to the termination date. These obligations will be settled following the termination date. Attribution data is retained permanently to protect Partner rights and ensure historical accuracy.
9.4. There is no non-circumvention clause. Advertisers are free to build direct relationships with Partners they discover through Affitor. There is no buyout fee.
10. Limitation of Liability
10.1. The Service is provided “as is” and “as available.” Affitor makes no warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, or non-infringement.
10.2. To the maximum extent permitted by law, Affitor shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including lost profits, lost revenue, or loss of data, regardless of the cause of action or the theory of liability.
10.3. Affitor's total aggregate liability arising out of or related to this Agreement shall not exceed the total Platform Fees paid by the claiming party in the three (3) months immediately preceding the event giving rise to the claim.
11. Governing Law and Jurisdiction
11.1. This Agreement shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to its conflict of laws provisions.
11.2. Any disputes arising under or in connection with this Agreement shall be resolved exclusively in the state or federal courts located in the State of Delaware, and each party consents to the personal jurisdiction of such courts.
12. General Provisions
12.1. Force Majeure. Neither party shall be liable for any failure or delay in performing its obligations under this Agreement where such failure or delay results from events beyond the party's reasonable control, including but not limited to natural disasters, acts of government, internet or infrastructure outages, pandemics, or failures of third-party service providers.
12.2. Severability. If any provision of this Agreement is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.
12.3. Entire Agreement. This Agreement, together with the Privacy Policy and any program-specific terms configured in the Advertiser dashboard, constitutes the entire agreement between the parties and supersedes all prior agreements, understandings, or representations relating to the subject matter hereof.
12.4. Assignment. You may not assign or transfer this Agreement or any rights or obligations hereunder without Affitor's prior written consent. Affitor may assign this Agreement without restriction, including in connection with a merger, acquisition, or sale of assets.
13. Changes to These Terms
13.1. We may update these terms from time to time. When we make material changes, we will notify you by email or through a notice on the Affitor dashboard at least 14 days before the changes take effect.
13.2. Your continued use of the Service after the effective date of any changes constitutes acceptance of the updated terms.
14. Final Note
We built Affitor because we believe affiliate marketing should be simple, transparent, and fair for everyone involved. These terms reflect that belief. If anything here is unclear or if you have questions, reach out to us at hello@affitor.com. We're happy to talk.
By using Affitor, you agree to these Terms of Service.